Mataya Communications | Boutique PR in Jakarta | PR Agency

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Client Overview

SwissCham is a chamber of commerce representing Swiss businesses in Indonesia. Mataya has provided a comprehensive range of PR services to bolster SwissCham’s events and initiatives, encompassing media relations and event planning. Our efforts have significantly contributed to enhancing SwissCham’s visibility in the Indonesian market and fostering connections with potential partners and clients.

Objective

Our goal was to actively support SwissCham in executing strategic communication and media relations activities, aligning with the chamber's commitment, particularly within the Sustainability and Innovation Working Group. The focus was on showcasing Swiss companies' capabilities and contributions to Indonesian economic growth through sustainability and innovative approaches. Emphasizing stronger relations with national and local media, our approach centered on highlighting Swiss companies' innovation and sustainability, contributing to sustainable development for businesses and society in Indonesia.

Implementation

The Mataya Communications team provided robust support for SwissCham across various PR activities, including the launch of a White Paper, media discussions, gatherings, and the dissemination of releases. These initiatives were designed to bolster SwissCham's Government Relations and thought leadership endeavors.

Results

The outcomes of these PR activities were positively received by media partners, generating favorable news coverage. These efforts played a crucial role in helping the media understand the significance of bilateral relations between Switzerland and Indonesia, facilitated by SwissCham.