Mataya | Boutique PR & Communications Consulting in Jakarta | PR Agency

Month: June 2025

Excited group discovering new trends on a smartphone, symbolizing social listening 2.0 in action

Social Listening 2.0: How to Spot Rising Trends & Culture Shifts Before Your Competitors Do

In the age of algorithms, virality, and hyper-fragmented audiences, traditional social listening isn’t enough. Welcome to Social Listening 2.0, where the goal is not just to monitor sentiment, but to anticipate culture shifts before they become business-critical trends. Why Traditional Social Listening Falls Short Most brands use social listening tools to track mentions, hashtags, or …

Social Listening 2.0: How to Spot Rising Trends & Culture Shifts Before Your Competitors Do Read More »

Illustration of a woman in power giving thought leadership in regulated industries

Is Thought Leadership Possible When Every Word Needs Legal Approval?

Thought leadership in regulated industries like finance, energy, and healthcare, is about earning trust, navigating compliance, and communicating with purpose. When done right, thought leadership in these sectors can open doors to stronger stakeholder relations, better media visibility, and even policy influence. So how do you rise above the noise in a space where every …

Is Thought Leadership Possible When Every Word Needs Legal Approval? Read More »