Social Listening 2.0: How to Spot Rising Trends & Culture Shifts Before Your Competitors Do
In the age of algorithms, virality, and hyper-fragmented audiences, traditional social listening isn’t enough. Welcome to Social Listening 2.0, where the goal is not just to monitor sentiment, but to anticipate culture shifts before they become business-critical trends. Why Traditional Social Listening Falls Short Most brands use social listening tools to track mentions, hashtags, or …

